"Because the content is so readily
understandable, this book should be
required reading for every member
of [your] team. It provides the framework
to help writers rise up out of the
quagmire of pages of text and instead
hit the customer right between
the eyes with powerful, compelling
graphics."—Jack
Banks, Raytheon
"[The] books are terrific—clear
text, great graphic examples, and
helpful exercises."—Jayme
A. Sokolow, President, The Development
Source, Inc.
"Billion Dollar Business Graphics illustrates
the path of the future, combining
the visual with the verbal... It is
this combination that paves the way
to success in communicating your ideas."—Stacia
Kelly, Sun Microsystems
"I've read thousands of dollars
worth of books on how to develop graphics...this
is far and away the best resource
I've ever seen—full of step-by-step
instructions and how-to tips that
will immediately improve the quality
of your work—whether this is your
first graphics project or your thousandth."—Beth Wingate, Proposal Center Director
"Mike Parkinson's new books,
Billion Dollar Graphics,
provides busy business professionals
with a practical and useful hands-on
desktop guide to 'thinking graphically.'
Among the considerable value-added
elements of this work is the P.A.Q.S.
Questionnaire, which can help anyone
translate concepts and ideas into
compelling, audience-centered graphic
images that contribute to telling
a fact-based story. Loaded with full-color
designs and illustrations that bring
the theoretical foundations of excellent
presentation techniques to life, Billion
Dollar Graphics is the resource
to help convey your business messages
to your customers in ways to which
they will respond enthusiastically.."—Robert
S. Frey, Author of Successful
Proposal Strategies for Small Businesses
